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Worldwide, the number one reason identified for premature weaning is fear of low supply. 60% of women give fear of low supply as the main reason for discontinuing feeding sooner than planned. The majority of women, even when provided with information about monitoring wet nappies, are not confident enough to recognise when their baby has gotten enough milk.

The only established method of measuring breastfeed is pre- and post-feed weighing. ​Despite widespread use, studies of scales usage show high levels of inaccuracy even in hospital environments.

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